The Science

Buongiorno — Rosemary

A daily vitality system centered on rosemary (Rosmarinus officinalis)—formulated to refresh the scalp micro‑environment and support a healthier‑looking hair feel.

Need guidance? Try the Regimen Finder → · Read the Rosemary review →

Origenere Buongiorno products hero Buongiorno Vitality Collection — daily rosemary‑focused care
Mechanism of Action

How Rosemary Supports the Scalp

  • Micro‑environment refresh: Cleanses and balances without harsh surfactants, helping reduce the look of buildup.
  • Antioxidant support: Rosemary constituents (e.g., carnosic acid) are known antioxidants that help defend against environmental stressors.
  • Sensory clarity: Cool, fresh finish that leaves hair feeling light—not coated.

Daily use • Color‑safe bases • Dermatologist‑minded

System Design

Formulation & Dosing Rationale

  • Rinse + Leave‑On pairing: Shampoo & Conditioner prep; leave‑on steps maintain contact time for consistent support.
  • Balanced surfactant systems: Designed to cleanse while respecting the scalp barrier.
  • Routine: Use 3–5× weekly; layer with Sempre or Naturale per tolerance and goals.
Need help choosing?

Answer a few questions to find the right collection intensity for you.

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Compare Growth Strength

Qualitative guide across collections
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Sempre

Clinical-intensity support (TR6™) for advanced thinning & visible regrowth aesthetics.

Buongiorno

Moderate strength — daily scalp vitality & refresh.

Naturale

Moderate strength — DHT‑aware, gentle for sensitive scalps.

La Rosa

Light strength — rose‑infused care focused on scalp comfort.

This meter is a qualitative guide for comparing collection intensity levels; individual results vary. For a tailored routine, try the Regimen Finder.

Key Evidence

What the Literature Explores

Topical Rosemary vs 2% Minoxidil (6 months)

A randomized comparison suggested similar improvements in hair count with rosemary oil vs 2% minoxidil after 6 months, with fewer reports of scalp itching in the rosemary group.

Human • 6 months • Comparative

Read study →

Mechanisms & Clinical Signals (Review)

Reviews describe rosemary phytochemicals (e.g., carnosic acid) with antioxidant effects and discuss emerging clinical observations related to hair appearance.

Review • Mechanism

Read review →

Essential‑Oil Blend Trial

Trials using essential‑oil blends including rosemary reported improvements in hair assessments vs control over several months.

Human • Clinical

Read study →

Note: Cosmetic products support the look and feel of hair and scalp; individual results vary. Consult your clinician for diagnosis and treatment options.

Adjunct Actives

Tea Tree & the Scalp Microbiome

Buongiorno formulas include a refreshing tea tree & mint profile. Tea tree is discussed for its cleansing and comforting properties that can support a balanced scalp feel.

Non‑comedogenic approach: We consider residue profile and rinseability in daily formulas. Learn more: Non‑comedogenic hair products →

Buongiorno Tea Tree Mint Shampoo, Conditioner, and Body Wash trio
Tea Tree Mint Shampoo
Ingredients closeup for Buongiorno Tea Tree Mint
Tea Tree Mint Conditioner
Buongiorno Invigorating Body Wash
Invigorating Body Wash
Buongiorno anti-dandruff results visual
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Safety

Who Buongiorno is For

  • Those wanting a fresh, light daily finish without heavy residues.
  • Normal to slightly oily scalp types seeking balanced cleansing.
  • Patch test advised for essential‑oil sensitivities; discontinue if irritation occurs.
Quality

Testing & Standards

  • Formulas avoid sulfates, parabens, phthalates, and silicones.
  • Routine stability, micro, and heavy‑metal testing per supplier standards.
  • Ingredient selection emphasizes standardization and traceability.
FAQs

Science FAQs — Buongiorno

Is rosemary suitable for daily use?

Yes, Buongiorno is designed for frequent use. If you’re sensitive to essential oils, patch test first.

How does Buongiorno differ from Naturale?

Buongiorno emphasizes freshness and daily vitality; Naturale focuses on fragrance‑free, sensitive‑first care with saw palmetto.

Can I alternate with Sempre?

Many alternate Buongiorno for daily freshness and use Sempre for higher‑intensity support, per tolerance and goals.

Does Buongiorno have added fragrance?

It features a fresh rosemary scent profile. If fragrance‑free is required, consider the Naturale line.

Which line should I choose?

Start with Compare Collections or try the Regimen Finder for tailored suggestions.

Ready for a fresher daily routine?

Explore the Buongiorno Collection or compare collections to find your ideal routine intensity.

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