Origenere x noissue

Originally written by noissue. This internal page summarizes the feature for our community.

noissue spotlights Origenere’s sustainability efforts beyond formulations—covering eco-friendly packaging, brand evolution, and the Italian-inspired design language that frames collections like Buongiorno.

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Eco-friendly packaging featured in the noissue article
Sustainable packaging featured in the noissue article.

Key Takeaways

1) Sustainability as brand behavior. Packaging decisions (tissue, tape, labels) align with ethical sourcing and carbon-conscious choices.

2) Design continuity. Italian modern + Beverly Hills glamor informs color and layout choices (e.g., Buongiorno’s yellow for vitality; upcoming purple for metamorphosis).

3) Community-first creative. The feature notes real friends and team members as models—reinforcing authenticity and continuity with the founders’ ethos.

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